Blog & tutorials - created for you!

In the age of AI — whether ChatGPT, Gemini, or other systems — it’s no longer enough to optimize your website only for human visitors. AI models rely on publicly accessible information to generate answers.

In this blog post, I’ll show you step by step how to set up a newsletter integration on your WordPress website, which tools work best for it, and what you should pay attention to regarding GDPR compliance and best practices.

Du hast Deine Website endlich online. Wochenlange Arbeit, Nerven, vielleicht auch ein paar hundert Euro für Design und Technik – und jetzt rechnest Du damit, dass Buchungen eintrudeln, Anfragen eskalieren und Google Dich auf Seite eins schiebt.

If you operate a WordPress website, you are, in many cases, required under the General Data Protection Regulation (GDPR) to maintain a record of processing activities (ROPA).

Emails are often the first real point of contact between your website and your customers: contact form, order, new user account, password reset, comment…

If you run a website, navigation is much more than just a menu with links. It’s the guiding thread that leads your visitors through all your content, provides orientation, and plays a crucial role in helping them…